God created Man and women. It would have been so good had it been left to that itself. But then man created languages. And he created male and female for almost everything around him. Sometimes he even went on an overdrive to create the neutral gender as well. Yes I am talking about mysterious classification of words in the Indo-European languages into mainly three categories: Masculine, feminine and Neutral. And just to say, that is only the beginning of hell for we translators.
The English language is among the lucky few …

“Language is the armory of the human mind, and at once contains the trophies of its past and the weapons of its future conquests.” Samuel Taylor Coleridge.
The word of Samuel Taylor holds true, even if you want to become successful in your business ventures, especially if you work for the tourism industry. Internet has surely changed the world of business and most of the travel companies already own a web portal. English is the predominant language used in creating these websites but if you want to grow globally and target …

Ever seen a chef passionate of the food he cooks? Well of course he is.  Same is the passion of an avid translator. Before you think I have gone  cuckoo with this myriad comparison, hear me out.
Everyone can learn to cook, but not everyone has got that “taste in his hands”. As much as I may hate it, I am not a better cook than my sister. Even if the ingredients are the same. No matter how meticulously you follow the recipe, there will be certain difference in the flavor …

The fact that we live in a ‘global’ world is emphasized more each day; and nowhere is this more evident than in the marketing and advertising worlds. With a large number of companies seeking to learn from & implement strategies employed by their international counterparts, information sharing in the last few years has taken on a truly pivotal role.
Over the last few years with many companies expanding their operations and venturing into new territories, the need for frequent communication has grown tremendously. In the effort to capitalize on proven best-practices …